Recycling is the latest and one of the most fast-growing business trends 2010. Eco-friendly companies attract much more customers and enjoy much better reputation then those who ignore the trend. And some shifty enterprising people use recycling as a base for successful green business. British company LoveHoney which specializes in selling sex accessories started a new project Rabbit Amnesty – recycling of old vibrators. Owners of old, broken or time-worn vibrators can send them to LoveHoney and receive a 50% discount for a new modern one. Thus company both stimulates sales and keep the reputation of socially responsible green business. This is a great example of how company can benefit from being green and such strategy can be applied to any business on any market. Site: www.lovehoney.co.uk
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